Introducing BTR Road Racing
Royal Enfield North America announced today its phase two of the BUILD TRAIN RACE (BTR) program which will now seek out female motorcyclists to go road racing with the Royal Enfield Continental GT 650. Similar to the flat track BUILD TRAIN RACE four women will be handpicked by Royal Enfield for this iteration of the program through a video selection process. Women interested in the program must submit a video questionnaire here to be considered.
Professional Road Racer and current BTR Flat Track Participant Melissa Paris has agreed to mentor the women during every phase of the program. She will work with each participant on creating a design for their builds, building sponsorship decks, and training off and on the track.
“Building upon the success of the initial BUILD TRAIN RACE program, we decided to carry the momentum into the road racing segment, ” said Royal Enfield Americas Head of Marketing Breeann Poland. “This is a unique opportunity for women interested in getting into road racing and to make a name for themselves in a national racing program. Working with a world class racer like Melissa Paris is not an opportunity that comes along often. The ladies will also be some of the first people to road race the Continental GT 650 platform, so the motorcycling world will be watching.”
The participants will be chosen by a panel of judges which includes Breeann Poland, Head of Marketing – Americas, veteran road racer and flat track BTR participant Melissa Paris and accomplished racer and journalist Anne Roberts. The selected participants will then have several months and a small budget to convert a Continental GT 650 Twin into road racing trim. Paris will provide valuable insights during the build process.
ABOUT THE MOTORCYCLE
The Continental GT 650
England, 1960s. Young men and women flock around cafes on their stripped down motorcycles, creating a culture high on style. The Continental GT is a nod to that time. The machine with a story takes one back to the time when motorcycling was all about making a statement. Now were taking it one step further and pushing the boundaries of what a Continental GT can really do. We know you’ll want to be a part of this!
Ready to take on the challenge?
Apply to be a part of this program
Participants will be picked by a panel of judges through a video selection process. Women interested in the program must apply using link below and submit a video questionnaire to be considered.